DataSiteMetricsBrandAuthorityFetch

This endpoint returns a Brand Authority™ score for the provided site. Use this metric to understand the strength of your website’s brand, benchmark against competitors, and more.

JSON-RPC Method Name

data.site.metrics.brand.authority.fetch

Request Parameters

site_query

object

Response Values

site_metrics

object

site_query

object

Represents a parsed site query.

Sample Requests

Sample Response

1{
2  "site_metrics": {
3    "brand_authority_score": 57
4  },
5  "site_query": {
6    "query": "https://moz.com",
7    "scope": "domain",
8    "original_site_query": {
9      "query": "https://moz.com/blog",
10      "scope": "domain"
11    },
12    "site_query_suggestion": null
13  }
14}

Quota Usage

Uses one row per call.

api.limits.data.rows

Example Code

curl -X POST https://api.moz.com/jsonrpc \
-H "x-moz-token: <YOUR_MOZ_TOKEN>" \
-H "Content-Type: application/json" \
-d '
{
  "jsonrpc": "2.0",
  "id": "8ba57efd-cb97-4654-8bc7-19eb397293de",
  "method": "data.site.metrics.brand.authority.fetch",
  "params": {
    "data": {
      "site_query": {
        "query": "https://moz.com",
        "scope": "domain"
      }
    }
  }
}'